Best Apple deals in February 2025: MacBooks from $799, $200 off iPad M4 Pro, and more
Shop today's best Apple deals and refresh your tech for less
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It's late February and Apple deals are closing out the month with considerable price breaks on the brand's popular devices. Browsing today's Apple deals at go-to retailers Amazon, Best Buy, and B&H, I found some fantastic savings on MacBooks,iPads, iPhones, AirPods, and Apple Watch.
Although Black Friday is known to offer the best discounts on Apple products, February's sales are pretty impressive. In fact, some of the Apple deals I've seen this month are on par with markdowns I typically see during the holiday.
The reason behind that has a lot to do with A. The just-announced iPhone 16e, and B. Apple's anticipated M4 MacBook Air launch.
You can find the best Apple deals at the usual suspects — Amazon, Best Buy, Target, and Walmart. B&H is also known to offer fantastic Apple deals, undercutting competitors in some instances.
Whether you're bargain shopping for a new MacBook, iPad, iPhone, AirPods, or Apple Watch I'm here to help. I'm tracking and comparing deals across Apple retailers and sharing the best prices here in one place.
From MacBooks to essential Apple accessories, browse the best end-of-year Apple deals below.
Best Apple deals — Quick links
- Apple M2 MacBook Air 13: was $899 now $799 at Best Buy
- Apple M3 MacBook Air 13: was $999 now $899 at Best Buy
- M3 MacBook Air 15 w/ Apple Care+: was $1,528 now $1,328 at Amazon
- Apple M4 MacBook Pro 14: was $1,599 now $1,399 at Amazon
- Apple iPad 10: was $349 now $296 at Amazon
- Apple M4 Max MacBook Pro 14: was $3,199 now $2,889 at Amazon
- Apple iPad mini 7: was $499 now $474 at Amazon
- Apple iPad Pro M4 (LTE): was $1,199 now $1,049 at Amazon w/ coupon
- Amazon: see today's best Apple deals
- Best Buy: see today's best Apple deals
- B&H: see today's best Apple deals
- Target: see today's best Apple deals
- Walmart: see today's best Apple deals
Best Apple deals
MacBook Air
Save $200 on the M3 MacBook Air 15 with 3 years of Apple Care Plus. We gave the 15-inch MacBook Air M3 a 4.5 out of 5-star rating and our Editor's Choice Award. Apple's powerful M3 chip enhances the series' performance and battery life. In real-world and benchmark tests, the M3 MacBook Air 15 impressed us with its strong performance, thin, light form factor, and more than 15-hour battery life.
Features: 15.3-inch (2880 x 1864) 500-nit Liquid Retina display, Apple M3 8-core CPU, 16-core neural engine,10-Core GPU, 16GB RAM, 256GB SSD, 1080p FaceTime HD camera, three-mic array with directional beamforming, Magic Keyboard with Touch ID, six-speakers with force-cancelling woofers, macOS
Save $200 on the 15-inch MacBook Air M3. Apple's latest M3-charged laptop raises the bar in terms of performance and battery life. In our 15-inch MacBook Air M3 review, we were impressed by its strong performance, thin, light form factor, and over 15-hour long battery life.
Base Features: 15.3-inch (2880 x 1864) 500-nit Liquid Retina display, M3 8-core processor, 10-Core GPU, 16-core neural engine, 16GB RAM, 256GB SSD, 1080p FaceTime HD camera, three-mic array with directional beamforming, Magic Keyboard with Touch ID, six-speakers with force-cancelling woofers, macOS
Price check: Best Buy $1,099
This MacBook deal knocks $200 off the 13-inch Apple M3 MacBook Air. This is the best laptop to buy if you're looking for a portable and reliable daily driver. In our MacBook Air M3 review, we gave it a high rating of 4.5 out of 5 stars. It's the Editor's Choice best overall laptop for its outstanding 15-hour battery life and powerful performance.
Key specs: 13.6-inch (2560 x 1664) 500-nit Liquid Retina display, M3 8-core processor, 8-Core GPU, 16-core neural engine, 16GB RAM, 256GB SSD, 1080p FaceTime HD camera, three-mic array with directional beamforming, Backlit Magic Keyboard with Touch ID, quad-speakers with Spatial Audio support, macOS
Price check: Amazon $1,004
Save $100 on the 2022 M2 MacBook Air with 16GB RAM and 256GB storage. In our MacBook Air M2 review, we were floored by the MacBook Air M2's elegant redesign, fantastic performance, and bright, colorful screen. Its battery life lasted 14 hours in our Laptop Mag Battery test which is impressive.
Features: 13.6-inch (2560 x 1664) Liquid Retina display, Apple M2 8-core processor, 8-core GPU, 8GB RAM, 256GB SSD storage, MacOS
MacBook Pro
Amazon takes $200 off the M4 MacBook Pro 14 via coupon. Featuring Apple Intelligence, the M4 MacBook Pro series is the most advanced Apple laptop series yet.
Features: 14-inch Liquid Retina XDR display, Apple M4 10-core processor, 10-core GPU, 16-core Neural Engine, 16GB of unified memory, and 512GB of storage
Save $400 on the normally $4,000 M4 Max MacBook Pro 16 with 40-core GPU and 48GB of RAM at Amazon. Apple rates the top-tier M4 Max MacBook Pro as up to a whopping 3.5x faster than the M1 Max.
Features: 16.2-inch Liquid Retina XDR display, Apple M4 Max 16-core processor, 40-core GPU, 16-core Neural Engine, 48GB of unified memory, 1TB SSD
Amazon takes $200 off the M4 MacBook Pro 14. Featuring Apple Intelligence, the M4 MacBook Pro series is the most advanced Apple laptop series yet.
Features: 14-inch Liquid Retina XDR display, Apple M4 10-core processor, 10-core GPU, 16-core Neural Engine, 16GB of unified memory, and 512GB of storage
Price check: B&H $1,399 | Best Buy $1,599
Amazon's on-page coupon takes $250 off the M4 Pro MacBook Pro 14 with 24GB of RAM and 512GB SSD. Featuring Apple Intelligence, the M4 MacBook Pro series is the most advanced Apple laptop series yet.
Features: 14-inch Liquid Retina XDR display, Apple M4 12-core CPU, 10-core GPU, 16-core Neural Engine, 24GB of unified memory, 512GB SSD, HDMI port, 3.5mm headphone jack, MagSafe 3 port, 3 x Thunderbolt 5 (USB-C) port, MacOS
Price check: B&H $1,799
Apple's wireless Magic Mouse pairs instantly via Bluetooth with your Mac and is designed to glide smoothly across surfaces. Its built-in rechargeable battery lasts a month or longer in between charges. It's compatible with Mac with OS X 10.11 or later, iPad with iPadOS 13.4, and later.
The Apple Magic Keyboard with Numeric Keypad is now $20 off at Amazon. It pairs instantly with your device and works with Mac, iPad, and iPhone. On a full charge, the keyboard's internal battery lasts a month or more.
Apple iPad
Save $53 on the 10th generation Apple iPad with a 10.9-inch Liquid Retina display. It features Apple's A14 Bionic chip and is faster and more power efficient than the iPad 9. The best tablet for most people, Apple’s 10th Gen iPad is a powerful tablet that performs well, surpassing most competitors in productivity-adjacent tasks.
Features: 10.9-inch (2360 x 1640) Liquid Retina display, Apple A14 Bionic chip, 64GB of storage, 12MP rear camera, 12MP front camera, records up to 4K video, USB-C charging, Magic Keyboard Folio and Apple Pencil support (both sold separately), Touch ID, nearly 11-hour battery life.
Save $100 on the 11-inch iPad Air 6 at Amazon. The iPad Air 6 is 50% faster than the previous-gen iPad Air 5 and features landscape stereo speakers. Made of 100% recycled aluminum enclosure the new iPad Air works with the Apple MacBook Keyboard and Apple Pencil.
Features: 11-inch Liquid Retina display with P3 wide color, True Tone, and anti-reflective coating, Apple M2 Chip, 128GB of storage, 12MP wide wide camera, 12MP Ultra-wide front camera, supports Apple Pencil Pro, Apple Pencil USB-C and Magic Keyboard
Price check: B&H $549 | PC Richard $548
Save $100 on the 13-inch iPad Air 6. This is a great option if you prefer a larger display for split-screen multitasking, creating, gaming, and consuming content.
Features: 13-inch Liquid Retina display with P3 wide color, True Tone, and anti-reflective coating, Apple M2 Chip, 128GB of storage, 12MP wide wide camera, 12MP Ultra-wide front camera, supports Apple Pencil Pro, Apple Pencil USB-C and Magic Keyboard
Save $70 on the 11-inch iPad Pro M4 at BJ's. If you don't have an account, take advantage of BJ's 1-day online pass at checkout. Featuring Apple's new blazing-fast M4 chip, the 2024 iPad Pro is up to 50% faster than the older model M2 and uses just half the power. In terms of GPU performance, it’s 4X times faster, which means games and other graphics-intensive tasks run smoother than ever.
Features: 11-inch Ultra Retina XDR OLED, Apple M4 9-core chip, 256GB of storage
Price check: Best Buy $899
Amazon takes $200 off the 13-inch iPad Pro M4. Featuring Apple's new blazing-fast M4 chip, the 2024 iPad Pro is up to 50% faster than the older model M2 and uses just half the power. In terms of GPU performance, it’s 4X times faster, which means games and other graphics-intensive tasks run smoother than ever.
Features: 13-inch Ultra Retina XDR OLED, Apple M4 9-core chip, 256GB of storage
Price check: Best Buy $1,099
Save $200 on the iPad Pro M4 and nab it for its lowest-ever price! Featuring Apple's new blazing-fast M4 chip, the 2024 iPad Pro is up to 50% faster than the older model M2 and uses just half the power. In terms of GPU performance, it’s 4X times faster, which means games and other graphics-intensive tasks run smoother than ever.
Features: 13-inch Ultra Retina XDR OLED, Apple M4 9-core chip, 512GB of storage
Price check: B&H $1,399
Apple's latest iPad mini 7 is $46 off via Amazon seller 6ave. The A17 Pro chip and Apple Intelligence power Apple's new compact tablet to simplify and enhance everyday tasks.
Features: 8.3-inch Liquid Retina (2266 x 1488) display with True Tone, P3 wide color, and anti-reflective coating, Apple A17 Pro chip, 8GB RAM, 128GB of storage, 12MP wide rear camera, 12MP ultra-wide front camera, Touch ID, Apple Pay, supports Apple Pencil USB-C
Price check: B&H $499
Invest in the Apple Magic Keyboard for the best typing experience on your 13-inch M4 iPad Pro. Nothing beats a proper keyboard or comes close to the seamless integration of Apple’s Magic Keyboard.
Apple iPhone
Up to $830 off @ AT&T w/ trade-in
iPhone 16 deals at AT&T knocks up to $830 off the iPhone 16 (priced at $830 at AT&T) when you trade in an eligible device. Your rebate will appear in the form of credits on your monthly billing statement throughout your 36-month agreement. To qualify, you'll have to activate your new iPhone 16 on an eligible AT&T Unlimited plan.
Up to $1,000 off @ AT&T w/ trade-in
AT&T's iPhone 16 Pro deals to slash up to $1,000 off the iPhone 16 Pro with eligible trade-in and activation on a qualifying AT&T unlimited plan.
Up to $1,000 off @ AT&T w/ trade-in
T-Mobile's iPhone 16 deals take up to $1,000 off the iPhone 16 Pro when you trade in an eligible device and activate the iPhone 16 Pro on T-Mobile's Go5G Next plan. The Titainum-strong iPhone 16 Pro is available in four finishes: Desert Titanium, Natural Titanium, White Titanium, and Black Titanium.
Apple Watch
Save $50 on the 40mm 2nd generation Apple Watch SE. It's 20% faster than the 1st generation Apple Watch SE and features fall detection, emergency SOS, and crash detection. Stay on top of your health and fitness with daily activity tracking and an enhanced Workout app.
Price check: Walmart $199
Save $70 on the Apple Watch Series 10. Over the Apple Watch Series 9, the Apple Watch Series 10 sports a thinner, lighter design and offers a larger display option.
Features: Sleep apnea detection, fast charging support, up to 18-hour battery life.
Price check: Best Buy $399
Now $50 off, the Apple Watch Ultra 2 is the biggest and most rugged option of the Apple Watch lineup. Powered by an all-new S9 chip, it improves the first-generation Watch Ultra with enhanced performance and a brighter 3000-nit display.
Features: 49mm OLED touchscreen, GPS, cellular support, Apple S9 chip, bright 2000-nit display, new double tap gesture, IP6X dust resistant, waterproof to 100 meters, 64GB of storage, up to 18-hour battery life, watchOS. Tracking: ECG, steps, sleep, resting heart rate, target heart rate, skin temperature
Price check: Best Buy $759
Apple AirPods
Successor to the AirPods 3, the AirPods 4 features a new design and enhanced audio via Apple's H2 chip.
Features: Apple H2 chip, Voice cancellation, Personalized Spatial Audio, hands-free Siri, 1P54 dust, sweat, water-resistant
Price check: Apple $129
For a better fit and enhanced sound, the AirPods 4 features an all-new design and Apple H2 chip. This upgraded model adds active-noise cancellation, similar to the AirPods Pro 2.
Features: Active noise-cancellation (ANC), Apple H2 chip, Voice cancellation, Personalized Spatial Audio, hands-free Siri, 1P54 dust, sweat, water-resistant
Price check: Apple $179
Save $50 on the Apple AirPods Pro 2 with USB-C MagSafe Charging Case. They feature adaptive audio, active noise-cancellation, 3D sound, conversation awareness, and personalized spatial audio with dynamic head tracking. For worry-free everyday use, the AirPods Pro 2 are dust, sweat, and water resistant.
Price check: Best Buy $249
Save $20 on the AirPods Max with USB-C connectivitity. These stylish ear cans feature Apple's powerful H1 chip, nine microphones, and 40mm drivers. With spatial sound, the AirPods Max provides an audio experience like no other.
Price check: Apple $549 w/ free engraving | Best Buy $529
Save $50 on the AirPods Max, Apple's chic over-ear wireless headphones. These stylish ear cans feature Apple's powerful H1 chip, nine microphones, and 40mm drivers. With spatial sound, the AirPods Max provides an audio experience like no other.
Price check: Best Buy $499
If you prefer wired earbuds, pick up the Apple EarPods with USB-C. Cheaply priced and sufficient for listening to Apple Music playlists on commutes, these wired buds pump out clean, pleasant sound that emphasizes treble and vocals. Inline controls let you easily adjust volume, control playback, and answer or end calls.
Price check: Best Buy $19
If you prefer wired earbuds and have an older iPhone, pick up the Apple EarPods with Lightning. Cheaply priced and sufficient for listening to Apple Music playlists on commutes, these wired buds pump out clean, pleasant sound that emphasizes treble and vocals. Inline controls let you easily adjust volume, control playback, and answer or end calls.
Price check: Best Buy $19
Apple Pencil
Walmart takes $30 off the Apple Pencil Pro for a limited time. This essential iPad accessory lets you easily take notes, draw, and design on your iPad. With pixel-perfect precision, tilt, pressure sensitivity, and low latency, the Pencil Pro makes you feel like you're using a regular pencil.
Works with: Apple Pencil Pro works with iPad Pro 13-inch (M4), iPad Pro 11-inch (M4), iPad Air 13-inch (M2), and iPad Air 11-inch (M2).
Lowest price! Save $10 on the Apple Pencil with USB-C connectivity lets you easily take notes, draw, and design on your iPad. Thanks to low latency, it feels just like using a pencil supports the Apple Pencil hover feature on the iPad Pro 12.9-inch (6th generation) and iPad Pro 11-inch (4th generation). When not in use, it magnetically attaches to your iPad for safekeeping.
Works with: iPad Air (4th & 5th generation), iPad mini (6th generation), iPad (10th generation), iPad Pro 12.9‑inch (3rd through 6th generation), iPad Pro 11-inch (1st through 4th generation).
Apple AirTags
Save $20 on this 4-pack of Apple AirTag trackers. The Apple AirTag 4 Pack gives you more value for your dollar. This bundle includes four of Apple's tracking devices to ensure your items never get lost.
Apple cables & chargers
Amazon often has select Apple cables and chargers on sale. Save on Lightning and Thunderbolt cables, power adapters, and charging pads.
Apple's MagSafe Charger is an iPhone accessory that makes wireless charging a snap. The MagSafe Charger maintains compatibility with Qi charging, so it can be used to wirelessly charge AirPods models with a wireless charging case, as you would with any Qi-certified charger.
The OEM Apple USB-C to Lightning Adapter lets you connect your Lightning accessories to a USB-C-enabled iPhone or iPad to conveniently provide three key functions — charging, data, and audio — with a single adapter. This adapter has a braided cable for added durability.
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Hilda Scott uses her combined passion for gadgets from laptops to TVs and her bargain-shopping savvy to bring you the best prices on all things tech. She has a bachelor’s degree in film and media studies from Hunter College and over a decade of experience in tech journalism. Her work has been featured on Tom’s Guide, iTechPost, Examiner.com, Parlemag, Enstars, and Latin Times. When she's not scouting for the best deals, Hilda’s catching up on her favorite TV series and combat sports.
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